Showing posts with label Rachelle Gardner. Show all posts
Showing posts with label Rachelle Gardner. Show all posts

Monday, May 9, 2011

How to Write a Book Proposal, Part Two by Rachelle Gardner

Last week, agent Rachelle Gardner visited to explain non-fiction book proposals. This Manuscript Monday, she's here to help us with our fiction proposals. Even when we've been writing proposals for a while, it never hurts to brush up on the basics. Having the right tools makes the task less daunting. Read on!


 How to Write a Book Proposal: Part Two*
by Rachelle Gardner

Last week, we discussed non-fiction, but what about fiction?

If you've written a novel, you still need a book proposal but it will look slightly different. The most important thing with fiction is the writing itself, so your sample chapters must truly shine to capture an agent's or editor's attention.

However, just like with non-fiction, the author's involvement in marketing is of utmost importance. So, much of your proposal will look similar to a non-fiction proposal because it's about YOU and how you can help market your own book.

In a fiction proposal, you'll be most successful at capturing attention if your first page includes a killer "hook" and a concise synopsis that doesn't necessarily tell the whole story, but intrigues the reader enough that they feel they MUST read your book.

(Jeff Gerke has a great post on writing a fiction proposal HERE.)

Here's a rundown of a great fiction proposal:

Title page: Title, authors’ names, phone numbers, email addresses.

One sentence hook: This is more of a tagline, one sentence that creates interest in the book.

Brief overview: This should read similar to back-cover copy. It should be exciting and make someone want to read your book. It tells the publisher in a succinct form what the book is about. Two to four paragraphs.

The market: Whom do you see as the audience for the book? Why would somebody buy this book? How is this audience reached? Do you have any special relationships to the market? What books and magazines does this audience already read? What radio and TV programs do they tune into? Demonstrate an understanding of exactly who will buy your book and why.

About the authors: Half page to a full page on yourself. Why are you qualified to write this book? List any previously published books or articles along with sales figures. Any awards or special degrees or certificates in creative writing? Anything that helps establish you as a novelist goes in this section.

Author marketing: This is where you'll talk about your platform. How are YOU able to reach your target audience to market your book? This is NOT the place for expressing your "willingness" to participate in marketing, or your "great ideas" for marketing. This is the place to tell what you've already done, what contacts you already have, and what plans you've already made to help market your book. A list of speaking engagements already booked is great; radio or television programs you're scheduled to appear on or have in the past; a newsletter you're already sending out regularly; a blog that gets an impressive number of daily hits. This is NOT the place to say that your book would be terrific on Oprah, unless you have documented proof that Oprah's people have already contacted you.

Comparable books: Instead of a "competition" section, you'll want to include four to five novels that you see as similar to yours in some way. It helps the editor develop a big-picture understanding of your book. It's best not to include blockbuster bestsellers (The DaVinci Code, Left Behind) but do include well-known books with solid sales. Include title, author, release year, and a couple of sentences about the book and how yours is similar and would appeal to the same audience.

Details: How many words will your book be? (Words, not pages.) How many chapters? Have you included book club discussion questions? Is your manuscript complete? (Note: Unless you're a multi-published novelist, you must have a completed novel before approaching agents and editors.)

Longer synopsis: In several pages (2 to 6 is a good guideline) describe the story. In this part, don't worry about preserving the "surprise" factor. This is where you have to explain the story, start to finish.

Sample chapters: Include the first 40 to 50 pages of your manuscript (ending at a natural chapter break). Don't include random chapters - you need the FIRST few chapters. Make sure they’re polished and perfect! THIS is what will determine whether you get a request for a full manuscript or not.

For other posts I've written about book proposals, CLICK HERE.

NOTE: Please note that you normally only send a full proposal if requested by an agent or editor based on your written query or a face-to-face meeting at a conference.

~~~~~~

* This article (and Part Two) originally appeared on CBA-Ramblings, Rachelle Gardner’s blog. Click here for more info.

**For information specifically concerning submitting a proposal to Rachelle at WordServe Literary, see her blog for instructions.


Monday, May 2, 2011

How to Write a Book Proposal, Part One by Rachelle Gardner


Raise your hand if you love writing book proposals. Anyone? Yeah, me neither. Hey readers, Annette here. Though writing proposals may not be our favorite activity as writers, we still need to do them and having the right tools always helps. This Manuscript Monday, we welcome agent Rachelle Gardner back to Seriously Write. For the next two weeks, she's here to help us with our book proposals. Read on!

How to Write a Book Proposal: Part One
by Rachelle Gardner

There are several great books available on writing book proposals. My favorites for non-fiction are:

* Book Proposals That Sell by W. Terry Whalin

* Write the Perfect Book Proposal by Jeff Herman. I like this one because it contains ten real-life proposals that sold.

A good book for fiction proposals is:

* Your Novel Proposal: From Creation to Contract by Blythe Camenson and Marshall J. Cook

Here are bare-bones outlines of what a book proposal looks like.**

For Non-Fiction

Title page: Title, authors’ names, phone numbers, email addresses.

One sentence summary: It captures your book. It should be more hook than description.

Brief overview: This should read similar to back-cover copy. It should be exciting, informative, and make someone want to read your book. It tells the publisher in a succinct form what the book is about and who the market is. Three to four paragraphs.

Felt need: What needs will your book fulfill that your audience is already aware of? What questions are they asking that your book will answer? What do they want that you can give them?

About the authors: Half page to a full page on each author. Why are you qualified to write this book? List any previously published books or articles along with sales figures. Make a good case for YOU as the best possible author for a book on this topic.

The market: Whom do you see as the audience for the book? Why would somebody buy this book? How is this audience reached? Do you have any special relationships to the market? What books and magazines does this audience already read? What radio and TV programs do they tune into? Demonstrate an understanding of exactly who will buy your book and why.

Author marketing: This is where you'll talk about your platform. How are YOU able to reach your target audience to market your book? This is NOT the place for expressing your "willingness" to participate in marketing, or your "great ideas" for marketing. This is the place to tell what you've already done, what contacts you already have, and what plans you've already made to help market your book. A list of speaking engagements already booked is great; radio or television programs you're scheduled to appear on or have in the past; a newsletter you're already sending out regularly; a blog that gets an impressive number of daily hits. This is NOT the place to say that your book would be terrific on Oprah, unless you have documented proof that Oprah's people have already contacted you.

The competition: What other books are in print on the same subject? How is your book different and better? (There is always competition.) First, give a general discussion of the state of the marketplace as regards books of this topic. Then do a list of 4 to 8 books that could be considered most comparable to yours. List the title, author, year of publication. (Only books in the last five years are relevant, unless they’re still bestsellers.) Then write a couple of sentences explaining what that book is about, and how yours is different, better, and/or a good complement to it.

Details: How many words will your book be? (Words, not pages.) How long after the signing of a contract will it take you to complete the book? (This is usually 2 to 6 months.)

Chapter outline: This is where it becomes crucial that your book is well organized and completely thought-through. You will need chapter titles, and a couple of sentences capturing each chapter’s theme.

Sample chapters: This is usually the Introduction, plus one or two chapters. Make sure they’re polished and perfect!

Those are the basics, but I highly recommend you get a good book on proposals before writing yours. Mary DeMuth has a 50-page book proposal tutorial available for $10. Click here to go to her website and order it. (Mary writes incredible book proposals, and she knows what she's talking about.)

Next Monday, we’ll discuss fiction book proposals.

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* This article (and Part Two) originally appeared on CBA-Ramblings, Rachelle Gardner’s blog. Click here for more info.

**For information specifically concerning submitting a proposal to Rachelle at WordServe Literary, see her blog for instructions.

Monday, April 25, 2011

How to Write a Query Letter by Rachelle Gardner

This Manuscript Monday, Rachelle Gardner has returned to share about writing queries. She sees plenty of these in her role as a literary agent, so you're guaranteed to pick up some useful intel. Read on!

How to Write a Query Letter*
by Rachelle Gardner


I've written several times about query letters, and no doubt it'll be a recurring theme here, since I receive queries everyday and a surprising percentage of them fail to give me any sense of the book being pitched, or fail to tell me anything about the author's qualifications to write and sell that particular book. I feel the need for a simple, straightforward set of instructions for queries, so here goes:

Queries should include the following three elements:
~  something about the book
~  something about you
~ the first 3 to 5 (or so) pages of the manuscript pasted into the email

* A great query starts with a few sentences designed to make me want to read your book. To figure out how to do this, read the back-cover-copy or flap copy of your favorite books. The goal is not to give a detailed synopsis, but instead to write something interesting and informative enough that I want to read more.

* Non-fiction: Include some information about yourself, specifically why YOU are the correct person to write this book. What are your qualifications? Are you a published author? What's the most important thing I need to know about your platform? Fiction: Don’t worry about platform. If you have commercially published fiction before, tell a bit about your publishing history. If not, don't worry about this part of the letter, just say you're a first-time novelist.

* The letter should be no longer than the equivalent of one typewritten page, about 3 to 6 paragraphs (not including the sample pages).

* This is a LETTER, not a book synopsis dropping into my inbox as if out of the sky. You are writing to an actual person. Therefore the query should be addressed to the recipient by name, and it should not only give your pitch and your personal information, it should ask for what you want (e.g. "I am seeking agency representation and would appreciate your consideration").

* Include the genre. Make sure you're clear on whether it's fiction or non-fiction to start with. Then within either of those two categories, list your genre. If you don't know about genres, please do some research and learn prior to querying.

* Check the submission guidelines of each agent and/or publisher you're querying. Note that I require the first 3 to 5 pages of the manuscript pasted into the email.


* Let me know if you are submitting to more than one agent simultaneously.

* Let me know what's available if I should request more. A full book proposal? A completed manuscript?

* No attachments, please, unless specifically requested. They will not be opened.

* Please do NOT ask me to click on a link, such as a link to your website or blog. You should be able to tell me what I need to know in the 1-page query letter format. Your signature can include links to your blog or website, and if I find your query particularly interesting, I'll click on it. But DON'T rely on me clicking over to get the information I need. Put the info in your query!

These are the basics.

Happy Querying!
~~~~~~

This article was used by permission. To see the original post, click here. To learn more about Rachelle, visit her blog here.

Monday, April 18, 2011

Writing Rules Are Just Tools by Rachelle Gardner


Happy Manuscript Monday everyone! Annette here. We're glad to welcome agent Rachelle Gardner (pronounced Rah-shell) this week. Over the next couple of weeks, she'll be sharing some insider information, some tips, and encouragement. Have you ever felt stifled by writing rules? I have. Read on to learn some tips for overcoming rules paralysis.


Writing Rules are Just Tools*
by Rachelle Gardner

If you’ve been studying the craft of writing for long, you’ve heard all the “rules.” You know you’re supposed to show not tell, use active not passive verbs, eschew adverbs, maintain consistent POVs, avoid repetition, and all the rest.

But it’s easy to get too caught up in the rules and get frustrated at trying so hard to follow them that you find your creativity stunted. In addition, some writers are actively resentful about the rules, feeling like the Writing Establishment is trying to keep everyone in a little box and not allow writers’ artistic visions to shine through.

I just want to share a few thoughts about writing rules. First, they’re not meant to be slavishly followed. They’re meant to be thoughtfully considered and used when appropriate.

Second, the time to apply “writing rules” is usually not in your first draft. That’s when creativity reigns. Only think about the rules in your revision process. Writing is more a creative, right-brain process. Editing and applying rules is more a left-brain process. Try not to get your brain too confused by doing both at once.

Third and most important, writing is not ABOUT the rules. The rules are just TOOLS to help you write effectively. The goal in writing is to engage your reader, draw them in, make them want to keep turning the pages, whether you’re telling them a story or giving them information. So writing rules are simply the means of helping you do that.

The only time “rules” ever come into play is when you or your editor recognize that something’s not working. Maybe the book is getting boring, the characters don’t feel believable, the arguments in your nonfiction work are falling flat, the reader isn’t engaged. It’s pretty easy to identify what’s wrong. However, figuring out how to fix it—that’s where the rules come in. Rules are a means of identifying how to fix a problem so that the reader remains engaged.

The only reason to maintain consistent and strong POVs is to keep your reader deeply involved with your characters. The reason to show not tell is to keep your reader’s imagination active, keep your story alive and visual in their mind. Each of the rules serves a purpose
—it’s a tool to help you create a written work others want to read.

So whenever you get frustrated by the rules, or can’t figure out why or if you should follow a rule or break it, go back to the reasons behind the rules and ask yourself: Does following this rule strengthen my work? Can adhering to a rule make my manuscript more readable and enjoyable? Do I know enough about the reasons for the rules to effectively break them?

By going back to the purpose of writing rules, you can save yourself frustration, and focus instead on the goal: powerful and engaging writing that people want to read.





* Article used by permission. Originally posted on Rachelle's CBA Ramblings blog. To learn more about Rachelle, read her submission guidelines, etc., visit her blog.